Hi there! if you’re reading this, you’re probably like us – have pretty much all your wealth stored in digitized (or soon to be digitized) assets like money in your bank, mutual funds, stocks or real estate.

You probably have a financial advisor guiding you through your investments, a manager from your bank who helps you stay on top of your

mortgage payments and a government that prints money responsibly to not de-value your lifetime of savings.

But how do you know that the bank manager or your financial advisor has your best interests at heart instead of their own fee and commissions? Your contract explicitly states that they are not responsible for your loss even as they verbally assure you otherwise.

How do you know that the digital assets won’t be hacked (traditional bank websites get hacked all the time)? Or that your physical assets won’t be stolen(bank robberies) or taken by fraud (enough examples in real estate)?

Governments fall all the time, or change their monetary policies - and your currency today can literally have no value tomorrow (Indian demonetization, Argentina, Venezuela). How do you know it won’t happen to your country?

Do you ask these questions? Well, we do all the time.

To answer these questions and why we created the Bank of Hodlers, we have to dive into the details of how banking evolved.

As early as the 2nd century BC, people who could save money started lending them out to people who could borrow and pay back with interest. Banking as an industry thrived in Italy and grew with the expansion of the Roman Empire.

During the 20th century, developments in telecommunications and computing caused major changes to banks' operations and let banks dramatically increase in size and geographic spread. This consolidated the industry and gave the power to a few firms.

Fast forward to 2007: their recklessness caused the financial crisis of 2007–2008 forcing failure of many banks, including some of the world's largest banks.

The government let the banks live by infusing 1.2 trillion dollars of the taxpayer’s money into a handful of banks and in turn, created the need, wave of innovation and a community for blockchain and the concept of decentralization to thrive.

Here’s Alan Greenspan (Chairman – Federal Reserve: 1987-2006), the guy who decided how much money to print in America, admitting that his model was flawed in 2008. Link:

In 2009, something magical happened, Satoshi Nakamoto released his white paper which removed the need for a centralized authority to facilitate transactions in a purely peer to peer and decentralized fashion and making truly beneficial for every user holding the currency.

Some governments, after looking at the threat that bitcoin poses, have decided to take an anti-crypto stance. This ensures the network effect doesn’t happen at a scale where it replaces their national currency.

This is where we come in. At the Bank of Hodlers, we intend to treat your cryptocurrencies as a separate asset class and offer services to ensure technologies based on blockchain are usable as of today, negating the need for the network effects and government acceptance to come in.

We give every HODLer the ability to completely bank on blockchain today. Every once in a while, there’s a technology jump so large that completely leapfrogs every existing solution out there. Blockchain is this technology jump and the banks know this.