TrustPlusCoin is a digital coin that enhances transaction privacy and enables Automatic Transactions between Trusted Addresses for building Trust Circles.

E-Commerce today relies almost exclusively on financial institutions to serve as trusted parties for processing electronic payments. This system suffers from the inherent weaknesses of a trust based model wherein completely non-reversible transactions are not really possible. Since financial institutions cannot avoid mediating disputes, the cost of mediation increases transaction costs, limiting the minimum practical transaction size. This has a two-fold consequence; first, the possibility for small casual transactions is limited; and second, there is a broader cost associated with the loss of ability to make non-reversible payments for non-reversible services.

TrustPlusCoin provides an electronic payment system based on cryptographic proof instead of trust, thereby allowing any two willing parties to transact directly with each other, without the need for a trusted third party. These transactions are computationally impractical to reverse and help protect sellers from fraud, while routine escrow mechanisms have been implemented to help protect buyers. TrustPlusCoin's Automatic transactions further create a smoke-screen for real transactions that can be adjusted based on the amount of privacy required.

Please see http://trustplus.com and for more information.